If you’re anything like me, it may have seemed like you’ve been beating your head against a brick wall trying to get this handled, all because you’re not making the kind of living and the kind of difference you want to make. And I thought it was either because there was something wrong with selling, or something wrong with me, or both…
And to make it worse, I’d spent lots of time and money developing my skills as a change-worker… I knew I could make a difference to people… but the idea of selling to my clients seemed like it was in total opposition to what I was all about; it ran against the grain. You see… I’m all about relationship: I love people, and when you’re a relationship person, the idea of “manipulating” the clients you want to serve makes your blood run cold. It makes you feel creepy, awkward and even nauseous…
But meanwhile, there are bills to be paid, so I’d give old-school selling a try. And each time I did, I’d feel uncomfortable, then the client would feel uncomfortable.
Fast forward to today and I’ve managed to double my coaching practice every year for the past 5 years, all while enjoying the process.
So how did I do it? I found the solution in the very last place I expected to find it… RELATIONSHIP… Now, stop for a moment, and picture someone you really love or feel close to… someone who you really care about, and want the best for… see this person’s face in your mind, hear their voice and feel that sense of love and connection… what I want you to know is that the feeling of love and connection you have with this person is at the core of a completely new model of client-enrolment You see, enrolment is important. If you want to make a profound difference to people and get well-paid for it, you have to understand how to sign up clients. However… when you’re a transformation professional - a coach, a therapist, an alternative health professional - you have to turn the old-school models on their head. In fact, here’s the most shocking thing…
The things you need to be a great coach or therapist - things like caring about people, valuing relationships, being sensitive to feelings and emotions - these qualities are actually the ninja skill set that some of the world’s biggest companies are desperately trying to teach their sales forces. They call it emotional intelligence, but the fact that
you’re here with me means I can pretty much guarantee you already have this kind of emotional intelligence pre-loaded; it’s part of your factory settings. And how do I know that? Because you and me are of the same tribe… we’re the same kind of people… we’re heart-centred, we want to make a difference to people, we care about relationships, and honesty, and integrity.